So, since I work out of my home, I spend a lot of time in coffee shops. If you are from Fort Wayne, then you know the coffee shop brand of stores called Aspen. Aspen had a lodge type feel to the stores. Light & dark woods, brown leather furniture, etc.. Typical coffee shop feel with a slight Lodge feel.
Well, Aspen recently sold to Espresso Gallery, another local coffee shop franchise. Obviously they needed to update the space to fit their brand of shop and the look they desired. The above picture shows the new look.
It looks like they time warped, but I'm not sure which direction they went. Into the future or back to the past... Good idea, maybe.. maybe just poor execution. I'm not sure and totally realize this is my own opinion and won't be held by all.
If your journey needs a coffee break, stop by and decide for yourself.
No comments:
Post a Comment